{"id":1190,"date":"2023-10-16T12:13:19","date_gmt":"2023-10-16T18:13:19","guid":{"rendered":"https:\/\/www.cinop.com.mx\/?page_id=1190"},"modified":"2024-12-12T15:55:12","modified_gmt":"2024-12-12T21:55:12","slug":"cuanti-cuali","status":"publish","type":"page","link":"https:\/\/www.cinop.com.mx\/sitio\/cuanti-cuali\/","title":{"rendered":"Cuanti\/Cuali"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; border_color_bottom=&#8221;#FF6600&#8243; custom_padding=&#8221;6px||4px|||&#8221;][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;43px|-23px||-40px||&#8221;]<\/p>\n<p><b>Servicios cuantitativos<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/NewLogoCinop_mediano.png&#8221; align=&#8221;right&#8221; _builder_version=&#8221;3.22.4&#8243; custom_padding=&#8221;||3px|||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; background_image=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/FondoPlantilla_Cuanti_TOP.png&#8221; border_width_bottom=&#8221;6px&#8221; border_color_bottom=&#8221;#7f7f7f&#8221; custom_margin=&#8221;0px|||||&#8221; custom_padding=&#8221;163px|||||&#8221;][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;27px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;-68px|||||&#8221;]<\/p>\n<p><b>\u201cNuestros clientes est\u00e1n en las mejores manos\u201d<\/b><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;22px|22px||22px||&#8221; custom_padding=&#8221;29px|||||&#8221;]<\/p>\n<p>Nuestra experiencia en servicio, soporte, desarrollo, gesti\u00f3n y operaci\u00f3n proviene de expertos con antecedentes en investigaci\u00f3n y marketing en una variedad de industrias.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;22px|22px||22px||&#8221; custom_padding=&#8221;26px|||||&#8221;]<\/p>\n<p><span style=\"font-size: 20px;\">Nuestro modelo de negocio est\u00e1 cimentado en las necesidades\u00a0 de nuestros clientes y en la integraci\u00f3n de conocimiento, experiencia, talento y\u00a0 tecnolog\u00eda.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;0px|||||&#8221; custom_margin=&#8221;82px|auto||auto||&#8221; _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L08_V4_Dise_amos.png&#8221; url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243; transform_translate=&#8221;45px|0px&#8221; transform_translate_linked=&#8221;off&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#F07624&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; transform_scale_linked=&#8221;off&#8221; transform_translate=&#8221;45px|0px&#8221; transform_translate_linked=&#8221;off&#8221; text_orientation=&#8221;center&#8221; link_option_url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/&#8221;]<\/p>\n<p><b>Dise\u00f1amos<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L08_V4_Gestion.png&#8221; url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243; transform_translate=&#8221;20px|0px&#8221; transform_translate_linked=&#8221;off&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#00B0F0&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; transform_translate=&#8221;20px|0px&#8221; transform_translate_linked=&#8221;off&#8221; text_orientation=&#8221;center&#8221; link_option_url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/&#8221;]<\/p>\n<p><b>Gestionamos<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L08_V4_Proceso.png&#8221; url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/#procesar&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243; transform_translate=&#8221;10px|0px&#8221; transform_translate_linked=&#8221;off&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#00B050&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; transform_translate=&#8221;10px|0px&#8221; transform_translate_linked=&#8221;off&#8221; text_orientation=&#8221;center&#8221; link_option_url=&#8221;https:\/\/www.cinop.com.mx\/paso-a-paso\/#procesar&#8221;]<\/p>\n<p><b>Procesamos<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_6&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L08_V4_Analisis.png&#8221; url=&#8221;https:\/\/www.cinop.com.mx\/analisis\/&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#FFC000&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;center&#8221; link_option_url=&#8221;https:\/\/www.cinop.com.mx\/analisis\/&#8221;]<\/p>\n<p><b>Analizamos<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; border_color_bottom=&#8221;#FF6600&#8243; custom_padding=&#8221;6px||6px|||&#8221;][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;43px|-23px||-40px||&#8221;]<\/p>\n<p><b>Nuestros servicios cuantitativos\u2026<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; background_image=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/FondoPlantilla_TOP.png&#8221; border_width_bottom=&#8221;6px&#8221; border_color_bottom=&#8221;#7f7f7f&#8221; custom_margin=&#8221;-10px||-10px|||&#8221; custom_padding=&#8221;0px||24px|||&#8221;][et_pb_row custom_padding=&#8221;37px||13px|||&#8221; custom_margin=&#8221;-4px|auto||auto||&#8221; _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L11_V4_GeoRef.png&#8221; _builder_version=&#8221;3.22.4&#8243; custom_margin=&#8221;|140px||||&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;14px|||-155px||&#8221;]<\/p>\n<p><b>Estudios Georeferenciados<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;||20px|||&#8221; custom_margin=&#8221;|auto|11px|auto||&#8221; _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;|-17px||||&#8221;]<\/p>\n<p>An\u00e1lisis de geomarketing, exploratorio y de prospecci\u00f3n de mercado que ayuda a la planeaci\u00f3n territorial de los negocios, ya que estudia el tama\u00f1o, disposici\u00f3n y localizaci\u00f3n de los mercados previendo y controlando alcances comerciales para obtener incrementos en las ventas y reducci\u00f3n de riesgos de cierre de un negocio. De esta forma se cubre gran parte del \u00e9xito o fracaso de un negocio, es decir, \u00e9xito geogr\u00e1fico igual a mejores ventas&#8230;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;0px|||||&#8221; custom_margin=&#8221;-9px|auto||auto||&#8221; _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L11_V4_MapaCalor.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243; transform_scale=&#8221;130%|130%&#8221; custom_padding=&#8221;70px|0px|70px|||&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L11_V4_MapaCapas.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243; transform_scale=&#8221;130%|130%&#8221; custom_padding=&#8221;70px|0px|70px|||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/11\/MeridaSinopsis.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.22.4&#8243; custom_padding=&#8221;|113px|0px|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image align=&#8221;center&#8221; min_height=&#8221;633.8px&#8221; src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2024\/12\/FOLIOS_RADIO_2Km.png&#8221; _builder_version=&#8221;3.22.4&#8243; custom_padding=&#8221;22px|0px|0px|113px||&#8221; custom_margin=&#8221;||2px|||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; border_color_bottom=&#8221;#FF6600&#8243; custom_margin=&#8221;9px|||||&#8221; custom_padding=&#8221;6px||4px|||&#8221;][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;43px|-23px||-40px||&#8221;]<\/p>\n<p><b>Cualitativos a la medida, a partir de\u2026<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.4&#8243; background_image=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/FondoPlantilla_TOP.png&#8221; custom_margin=&#8221;-2px||-5px|||&#8221; custom_padding=&#8221;115px||177px|||&#8221;][et_pb_row _builder_version=&#8221;3.22.4&#8243;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L20_V4_MisteryShopper.png&#8221; _builder_version=&#8221;3.22.4&#8243;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L20_V4_PretestPostets.png&#8221; _builder_version=&#8221;3.22.4&#8243; custom_margin=&#8221;121px|||||&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;|||-106px||&#8221;]<\/p>\n<p><b>Mystery Shopper<\/b><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;-15px|45px||-108px||&#8221;]<\/p>\n<p>T\u00e9cnica que consiste en simular la compra o contrataci\u00f3n de un producto o servicio. Es realizado por profesionales calificados y especializados en esta t\u00e9cnica.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;75px|||-106px||&#8221;]<\/p>\n<p><b>Pretest y Postets<\/b><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;-15px|36px||-108px||&#8221;]<\/p>\n<p>Estudios preliminares a una campa\u00f1a, que se complementan con estudios de evaluaci\u00f3n durante o posteriores para medir efectividad de la misma.\u00a0<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_image _builder_version=&#8221;3.22.4&#8243; transform_scale=&#8221;170%|170%&#8221; transform_translate=&#8221;-15px|21px&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/www.cinop.com.mx\/sitio\/wp-content\/uploads\/2023\/10\/L20_V4_ImageCentral_2.png&#8221; _builder_version=&#8221;3.22.4&#8243; transform_scale=&#8221;154%|154%&#8221; transform_translate=&#8221;-19px|21px&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;3.22.4&#8243;][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; custom_margin=&#8221;-1px|||-106px||&#8221;]<\/p>\n<p><b>Pretest y Postets<\/b><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; custom_margin=&#8221;-15px||16px|3px||&#8221;]<\/p>\n<p>Permite conocer, medir y comparar estrat\u00e9gicamente una organizaci\u00f3n o marca con su competencia para determinar d\u00f3nde se encuentra ubicada.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto|700|||||||&#8221; text_text_color=&#8221;#002060&#8243; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; custom_margin=&#8221;35px|||-106px||&#8221;]<\/p>\n<p><b>Pretest y Postets<\/b><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.22.4&#8243; text_font=&#8221;Roboto||||||||&#8221; text_text_color=&#8221;#7F7F7F&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.3em&#8221; text_orientation=&#8221;right&#8221; custom_margin=&#8221;-15px|||-32px||&#8221;]<\/p>\n<p>Evaluaci\u00f3n de visibilidad, reacciones iniciales, impacto atencional, im\u00e1genes,\u00a0 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